Welcome to the Digital Journal of a Location-Independent, Marketing and Public Relations Mom
Content marketing for others, this blog has been a work in progress for years for Sara. She’s put down her pen and mouse and then picked it up again at random times over the past ten years. She was last active on this platform while living in the Caribbean and focused on doing location-independent hospitality-focused content marketing, all while juggling life in the Caribbean with my family. Travel is inevitable when one lives on an island and Sara loves to travel, sometimes for work and always for pleasure. In 2025, Sara left her island home and is again traveling for a different type of work.
Always focused on collecting guest perspectives, working with influencers for her clients, this blog serves as a way to showcase a true experience behind the marketing craft that Sara creates and digging into some personal and sometimes uncommon life adventures.
Uncommonmama is a personal perspective and outlet to express her own creativity and perspective on personal experiences, including raising a son with sometimes uncommon parenting practices, as well as finding adventure and seeking out travel.
Sara grew up in New England in the hospitality business. From a very young age, she was plating meals from a step stool for a 200 guest wedding with the payment of slice of the wedding cake. Her family lived in a 19-room country inn and chores included checking in guests, cleaning guest bedrooms and putting out breakfast for the guests. A big chunk of her school years was spent on the ice or traveling to skating competitions. She continued to compete including National Collegiate Championships as well as teach and judge in the sport through college. After college, she worked at Walt Disney World and got a taste for working with one of the biggest hospitality companies in the world. She got the travel bug and began a career working in hospitality destinations including Mount Snow Ski Resort in Vermont and Aspen Ski Company in Colorado before she served in the U.S. Peace Corps in a remote village on the island of Samoa in the South Pacific. This is where she started her first blog.
When Sara left Samoa, she forged a successful career as a modern marketer coupling her internet marketing acumen, a University of Massachusetts Business Degree and the operations experience learned from her pre-Peace Corps hospitality management career. She was a keen early adopter of social and email marketing and had significant successes for clients, both for-profit and non-profit. Her event management prowess yielded many organizations best-ever results and set standards for future events. Sara delivers creativity and resourcefulness with a fresh, engaging and innovative approach to what would otherwise be common.
“Sara is an outstanding organizer, and highly efficient and energetic multitasker who manages to simultaneously juggle a million projects without ever dropping the ball. Working with her on numerous projects has been a pleasure as she is a true professional who not only manages to deliver on complex tasks but does so with a smile!
For fifteen years, Sara has run social media and marketing campaigns for clients. However, in a new phase of her career, she is focused on public affairs, crisis communications and emergency management. It was a goal since Peace Corps to be in public service and now she serves her country in such a capacity.
Sara unplugs for family. Her interests include cooking, entertaining, daily yoga practice, and any other group workouts fro bootcamp to Crossfit to Zumba. She is always keep to take a nature walk and with a little push from her teenage son, she might even be found to do a zipline or hike into a cave. She loves to travel and experience the culture and community of new places with and without her son.
“Sara was a pleasure to work with as she was accessible, listened to the needs of the project and offered many creative ways of exceeding the expectations of the project.
